Peale and Trump in 1988 at the minister’s 90th birthday party in New York City.

What’s Wrong— and Right — With Norman Vincent Peale

Donald Trump’s favorite “positive thinker” was more than an enabler of despotism

Mitch Horowitz
5 min readJul 5, 2022

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The Rev. Norman Vincent Peale, author of the 1952 self-help landmark The Power of Positive Thinking, has been widely reported as an influence on Donald Trump, a connection I noted in my 2014 One Simple Idea before Trump became a candidate. I…

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Mitch Horowitz

"Treats esoteric ideas & movements with an even-handed intellectual studiousness"-Washington Post | PEN Award-winning historian | Censored in China